Applied Linguistics

The Billion-Dollar Phoneme

What do Kodak, Xerox, and Google have in common? Their names weren't chosen by accident; they were meticulously engineered using…

4 months ago

The Language of De-escalation: How Words Avert Crisis

From hostage negotiation to customer service, specific linguistic choices can calm a volatile situation. This article explores the grammar of…

4 months ago

The Translator’s Trap: Can AI Outsmart False Friends?

False friends are words that look the same in different languages but mean wildly different things—a classic trap for language…

4 months ago

The Million-Dollar Mistake: When False Friends Cause Chaos

We've all heard humorous tales of language mix-ups, but so-called "false friends" can have consequences far beyond embarrassment. From derailing…

4 months ago

The Cold War’s Translation Engine

The powerful translation tools we use daily weren't born from a desire to share poetry, but from the urgent need…

4 months ago

10 UX Writing Rules from Linguistics

Every button, menu, and error message you read is a piece of micro-linguistics. This article reveals 10 crucial rules of…

4 months ago

Top 10 Linguistics Jobs for 2025

Think a linguistics degree only leads to a career in academia or translation? Think again. This article explores the top…

4 months ago

Speaking Under Pressure: Deep-Sea Linguistics

The famous "Donald Duck voice" of deep-sea divers isn't just a funny quirk; it's a dangerous communication barrier caused by…

4 months ago

The Grammar of ‘OK’ vs ‘Submit’

Ever wondered why one button invites you to "Join for Free" while another just says "Submit"? This choice is part…

4 months ago

The Life and Death of a Brand Name Word

Ever wonder how "aspirin" or "zipper" went from protected trademarks to everyday words? This is "genericide", the high-stakes process where…

4 months ago

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